website

Wondering what a website really is and how it actually works? This article finally offers you a really clear and accessible definition that explores the technical foundations and the multiple types of websites available. Let’s see how web pages fit together, the crucial importance of an online presence and discover the keys to effective navigation. Understanding the fundamentals of a website Definition and key components A website is a collection of pages linked together. Accessible via an Internet browser, it can be used to distribute information, sell products or offer services. Let’s take a look at the main technical components of a website: Domain name: This is the web address of your site. Legible and easy to remember, it enables Internet users to find you on the web. Web hosting: This online storage space for all your website files guarantees 24/7 availability. SSL certificate: secures data exchanges between the user’s browser and the web server, protecting sensitive information in the process. Database: Used to store and manage information such as editorial content, online store products or user profiles, it is indispensable for dynamic websites. It’s important to note that a web page is a single document, while a website is a collection of interconnected web pages. These pages are organized by navigational links, offering users a complete experience. Historical development and key figures Created in 1991 by Tim Berners-Lee at CERN and launched on August 6, 1991. The main aim of the site was to present the World Wide Web project and simplify exchanges between researchers. Chronology of key stages in web development Year Event 1989 Tim Berners-Lee invents the World Wide Web at CERN. 1991 First website goes online at info.cern.ch. 1993 CERN places the World Wide Web software in the public domain. Today’s world Several billion websites exist, covering virtually every area of life and business. In 2022, there were 1.93 billion websites worldwide. Yet fewer than 200 million are actually active and maintained. This figure illustrates not only the scale of the Internet phenomenon, but also the need for a meticulous digital presence. If you’d like to deepen your understanding of the essential elements to consider when creating a website in 2024, take a look at our detailed guide. Typology and concrete uses Site categories Websites are distinguished primarily by their purpose. Among them, we distinguish the showcase site that presents a company, the e-commerce site dedicated to online sales and the blog dedicated to sharing content. So it’s crucial to choose the right type of website for your needs. Let’s take a look at a few case studies for a better understanding: Showcase site: Take the example of a craftsman or small business. The site generally describes the services offered, with contact details, and acts as a digital business card. E-commerce site: Let’s imagine a boutique selling handcrafted clothing, accessories and handmade products. The interface integrates a shopping cart and secure payment system. Blog: A blog can be dedicated to cooking, travel, fashion or any other subject. It publishes articles on a regular basis, with the possibility of commenting to exchange views with readers. Portfolio site: Artists, photographers and writers present their work. Social networks and community platforms are another category of website. These living spaces allow users to create profiles, share content, exchange with other members and participate in virtual communities. Targeted features Main features by site type Site type Key features Showcase website Company presentation, contact form, photo gallery. E-commerce website Shopping cart, secure payment, order tracking. Blog Regular articles, comments, RSS feeds. User experience and accessibility remain paramount for any website. Fluid navigation, design and content accessible to all users (including the disabled) are key to success. Boost your audience’s engagement by optimizing your site’s web interface for a truly optimal experience. Technical architecture and design Technology pillars The operation of a website relies on languages such as HTML and CSS to structure and create the design. Server languages are just as essential for data management. It has to be said that these elements are indispensable to web development. Let’s take the example of modern CMS: they simplify the creation of websites like WordPress. Let’s see: they provide an intuitive interface for managing content, customizing design and adding functionality. Good to know: no advanced technical expertise in HTML is required. Design stages Before you get started, here’s a list of things to consider: Choose a domain name: Opt for a relevant, memorable name that reflects your website’s activity, to optimize your digital visibility. Select a web host instead: Choose a reliable host offering performance tailored to your needs to ensure your site’s availability and responsiveness. Site structure: Plan the organization of your pages, navigation and tree structure for an optimal user experience. Install SSL to protect your visitors’ data and build trust in your website. It should be noted that agile methodology enables progressive, adaptable development, as it favors adaptation to change and continuous improvement. This is why it guarantees a high-performance website that meets user expectations. Find out more about our essential tips for designing your website in 2024, and make sure you’re following best practices. Strategic issues for companies Impact on digital visibility A website remains an essential pillar in today’s digital landscape, considerably boosting a company’s visibility, attracting new customers and asserting its digital credibility. Cleverly linking your website to social networks and SEO is crucial, as this strategic alliance helps maximize online visibility, capture relevant traffic and improve search engine rankings. Measurable return on investment The following figures clearly illustrate the tangible impact of a website on sales: Statistics on the impact of a website on sales Indicator Statistics Source Active websites worldwide (2022) Less than 200 million (Deducted from “In 2022, there were 1.93 billion websites in the world, but less than 200 million were actually active and maintained”). French companies without a website 23% (23% of French companies still don’t have a website). Increase in e-commerce sales (2022 vs 2021) +13,8% (13.8% growth in e-commerce sales